PureRed Rebranding Project

During the middle of 2023, Haddad and Partners merged with a larger design agency, PureRed. Once the merger was in progress, my boss and I, along with a couple other team members, were asked to take charge in rebranding their website, and overall brand aesthetic. This was an almost year-long project, but it was very fun to see it all come together in the end. We used various softwares such as Adobe XD for wireframing and prototyping, as well as illustrator to create icons, buttons, and artwork.

Below are some progress photos, and tiny details such as buttons, menus, and link designs I helped create too!

You can see the final live website here: https://www.purered.co/